The Human Capital
TOD’S has always considered, as its priorities, the attention dedicated
to its employees' well-being and the need to establish and maintain
relationships with them based on trust and mutual respect.
This approach also marked the actions taken in 2015, which had been
started some time before and which were aimed at improving the employees’
quality of living both at the company and within their families.
Together with corporate services, such as the gym, the day care centre for the employees’ children (the costs for both of these services are covered entirely by the Group), the cafeteria, the auditorium and the multimedia library, a Welfare project has been started since 2012, to respond to the primary needs of the entire family; in 2015 this project also entailed a number of initiatives to provide economic support to the families of the Group's Italian employees.
The scope of these actions also include the annual financial contribution of Euro 1,400, the full refund of the cost incurred for the purchase of books for their school-age children, up through university study, the health insurance benefits that cover the entire cost of major surgery and dentistry, as well as that relating to diagnostic and prevention services (such as specialist examinations, diagnostic tests and the prevention of children’s diseases) for the entire family of the employee, with the aim of making an increasingly greater contribution to the enhancement of the quality of life of the Group’s employees and their households.
The Italian Orientation Programme. By operating in an international context, TOD'S has the mission of spreading its own values worldwide: creativity, craftsmanship, tradition and promotion of “Made in Italy” quality. TOD’S, being aware of the importance of engaging its own employees in promoting “Made in Italy” quality, has started for some years, the Italian Orientation Programme. This Programme provides, for the new hires in the retail segment, a one-week visit to the corporate offices located in Milan and to the Italian production plants, thus giving the Group’s foreign employees the opportunity to get closer to the Italian culture inherent in the Group’s values. In order to promote our country’s culture, the Programme provides for a full immersion in the Italian Lifestyle, ensuring moments of culture, such as the visit to some places of interest, cooking experiences and suggestions to discover the very Italian taste. The Programme, which involves the new hires, as well as the foreign employees in the retail segment who have not yet had the opportunity to visit the corporate offices, is a unique experience for the Italian staff members too, who are then able to interact with their colleagues from all over the world in view of mutual exchange of different cultures, confirming a constant commitment on the part of TOD’S to the creation of a group of increasingly tightly knit and internationally-minded people.
Commitment to training.
The realisation of a durable, top-quality product depends on the talent
of the people who create it and perform all the steps in its production
process. Customers' perception of the quality and craftsmanship of
products depends in turn on the capacity of boutique professionals to
transmit these essential values of the Group.
This is why TOD'S supports the creativity and work of those who express
their personal talent every day, with specific training activities that
target the needs of their different professional roles.
Consequently, the Group continued planning and scheduling in-service training programmes again in 2015. Various professionals from different corporate functions were involved: the aim was to increase the expertise and ability of the resources in all the phases of the value creation phases. In 2015 these actions focused in particular on developing and maintaining increasingly higher quality standards both in the main phases of the production process and in the procurement and selection of materials to be used. Therefore, training activities focused on making the Group’s qualitative standards objective, so that all the craftsmen involved in the main production phases (department heads, persons in charge of manual conveyor systems, skilled workers) can recognize and pursue them. Furthermore, the introduction of innovative automated cutting lines allowed, through specific training courses, the combination of craftsmanship and innovation, thus developing new and exclusive skills of the professionals who contribute, with their talent, to the pursuit of increasingly higher process and products quality standards.
Within this project, it was also possible to combine the development of professional skills and the opportunity to create value at local level, thus enhancing talented young people. Some of the professionals involved in this training path were selected within the “Fabbrica del Talento” (Talent Factory) project, which was proposed once again in 2015 and within which fifteen young people were given the possibility to receive six months of training, aimed at training future craftsmen. The impact of this initiative was largely positive: it ended with TOD’S S.p.A. recruitment of most of the participants in the course of the year.
Again within the development of the professional skills involved in the production process, in 2015 training courses were also made to develop the soft skills that not only help to raise productivity and efficiency but improve the working environment and interpersonal relationships, such as the capacity to involve and communicate, manage human resources, delegate and acquire leadership qualities.
The persons in the positions involved in the selling process, such as store managers, assistant store managers and sales assistants, also attended specific training sessions in order to develop the social skills necessary in the international environment in which the Group operates, such as the capacity to use a communication style appropriate to their knowledge of the cultural diversities, behaviours, traditions and expectations of the global customers typical of today’s multicultural context, in order to lead customers positively towards a buying experience that enables them to appreciate the very high quality of the product to the full, with the assistance of attentive and thoughtful service.
Furthermore, language courses were provided at all professional levels in 2015, with modules aimed at meeting the specific training requirements of the staff involved in the same. TOD'S believes that language skills are essential in a Group whose daily operations are conducted at an international level.
Furthermore, collaboration continued with institutions such as the Bocconi University in Milan and the Istituto Adriano Olivetti in Ancona (ISTAO), for the conception of training programmes of mutual interest.